Fonexion and Media Markt enter into a trading agreement.

Fonexion’s aggressive commercial expansion is ongoing and now provides Media Markt with all Ideus brand telephone products, as well as Binatone terminals and lines of accessories with licences (Pucca, Maloperro, among others).
It thus enhances its presence in large shopping stores and has increased importance in Media Markt, an alliance which permits the Spanish company to directly supply its products in the telephone sector to the giant specialising in computers, household appliances and multimedia, multiplying its options for future commercial agreements in relation to its range of products, their display in stores or their publication in promotional catalogues, among other aspects.
The new agreement marks a trend as regards the presence of Fonexion products in Media Markt stores, which were formerly supplied by external wholesalers. According to Amaia Ricoy, Sales Manager of Fonexion, “this agreement implies the opening of a new closer and more immediate communication path which will benefit important aspects of trading such as rapidity in the incorporation of product ranges, the opinion of these stores of our devices and familiarity with the public’s response to Fonexion’s offer”.

The agreement, which is of indefinite term, will apply to the entire domestic market, thus ensuring improved service throughout the country.

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